In the future, these agents will refer also to real life
retail chains and issue a map of the branch or store closest
to an address specified by the user (the default being his
residence). This technology can be seen in action in a few
music sites on the web and is likely to be dominant with
wireless internet appliances. The owner of an internet enabled
(third generation) mobile phone is likely to be the target of
geographically-specific marketing campaigns, ads and special
offers pertaining to his current location (as reported by his
GPS - satellite Geographic Positioning System).
6. Internet News
Internet news are advantaged. They can be frequently and
dynamically updated (unlike static print news) and be always
accessible (similar to print news), immediate and fresh.
The future will witness a form of interactive news. A special
"corner" in the site will be open to updates posted by the
public (the equivalent of press releases). This will provide
readers with a glimpse into the making of the news, the raw
material news are made of. The same technology will be applied
to interactive TVs.
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