Manchurian Books

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The Fall and Fall of the P-Zine

By: Sam Vaknin
http://home.wuliweb.com/index.shtml
http://www.pshares.org/

The circulation of print magazines has declined precipitously
in the last 24 months. This dissolution of subscriber bases
has accelerated dramatically as economic recession set in. But
a diminishing wealth effect is only partly to blame. The
managements of printed periodicals - from dailies to
quarterlies - failed miserably to grasp the Internet's
potential and potential threat. They were fooled by the lack
of convenient and cheap e-reading devices into believing that
old habits die hard. They do - but magazine reading is not
habit forming. Readers' loyalties are fickle and shift
according to content and price.


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