Manchurian Books

Television attracts
3.5 billion users daily. The Internet stands to attract -
under the
most exuberant scenario - less than one tenth of this number
of people. The only reasons for this disparity are (the lack
of) user friendliness and reliability. Even browsers, among
the most user friendly applications ever -are not sufficiently
so. The user still needs to know how to use a keyboard and
must possess some basic acquaintance with the operating
system. The more mature the medium, the more friendly it
becomes. Finally, it will be operated using speech or common
language. There will be room left for user "hunches" and built
in flexible responses.
4. Social Taxes
Sooner or later, the business sector has to mollify the God of
public opinion with offerings of political and social nature.
The Internet is an affluent, educated, yuppie medium. It
requires literacy and numeracy, live interest in information
and
its various uses (scientific, commercial, other), a lot of
resources (free time, money to invest in hardware, software
and connect time).


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